ARTA253 Guerrilla Marketing Media

This course will focus on developing unconventional and alternative methods of media for the video and photography industryStudents will focus on creating different types of promotional materials using guerrilla-style strategies in areas such as the environment, journalistic style, social media campaigns and commercial brandingStudents will demonstrate the skills necessary to use different types of media equipment such as portable high-resolution cameras, aerial drones, action cameras, portable sliders, 360 devices, and various hand-held gimbals.

Credits

3 credits

Prerequisite

ARTA170

Lecture/Lab Ratio

2:2:0